AFGHANISTAN DIARIES
Director/ Producer  //  User Generated Content

A project that was the first of its kind for the UK Armed Forces.  For six months, SAC Goodfellow filmed his life on operations with 52 Squadron and sent the rushes back to the UK where they were edited into short video diary pieces and longer features.  One video a day was posted on YouTube and partner websites (including lads mags and newspapers) with subsequent content also reflecting viewer feedback.  In all, over 200 short videos were produced detailing aspect of deployed life, with some episodes amassing over 60 000 hits.

To see the whole series, click here.

CIPR AWARD 2008 - Best Use of Social Media